01 / Tools
My stack

The tools I use.

Real stack. No fluff. Every tool here either lives in my browser tabs every day or I'd put it on a client's stack tomorrow.

Some of the links below are affiliate links — if you sign up through them, I may earn a commission at no extra cost to you. I only recommend tools I actually use in my work or would recommend to a client. Nothing here is on this page because somebody paid for placement.

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02 / Tools I use
Tools I use

My daily stack.

These are open in my browser or running on my computer right now.

Claude.ai

beginner
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Chat-based AI from Anthropic — my daily-driver for thinking, writing, and coding.

Why I use it. Claude reads my voice better than the others. I paste a transcript, a half-thought, a messy email — and what comes back sounds like me. That's the moat. The other ones write generic; Claude writes me.

Best for
Anyone — this is the place to start if you haven't picked an AI yet.
Cost
Free tier real. Pro at $20/mo.
AI models

ChatGPT

beginner
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Chat-based AI from OpenAI — the one most people know.

Why I use it. I keep it open for one specific job: image generation and a few API tasks where its tooling is just better. Not my primary anymore, but I'd be lying if I said I never opened it.

Best for
Anyone who wants a familiar starting point with strong image generation.
Cost
Free tier real. Plus at $20/mo.
AI models

GoHighLevel

advancedbeginner
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CRM + marketing automation + scheduling all under one roof.

Why I use it. I run my entire client business on GHL — and most of my clients' businesses too. Once you're past spreadsheets and Mailchimp, this is the next floor. I'm in the top 1% of users on the platform; I'll set yours up faster than you can read the docs.

Best for
Service businesses past spreadsheets, ready to operationalize.
Background
CRM + marketing automation experience helpful. Deep platform — there's a learning curve. I'll shortcut it for you if you want.
Cost
Starts at $97/mo. Pro at $297/mo.
CRM & automationDesign & content

Plaud

beginner
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A pocket AI voice recorder that transcribes everything you say.

Why I use it. I tested four. Plaud won because it actually works one-tap, the hardware is small enough to forget about, and the transcription quality holds up in a noisy room. The summaries beat the raw transcript half the time.

Best for
Anyone who has thoughts in the car, the shower, or on a walk.
Cost
Hardware ~$159 one-time. Pro features extra.
Productivity

MeetGeek

beginner
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AI meeting transcription + searchable history of every call.

Why I use it. I've had every "what did Danny say in the call last month?" question answered by a one-line search. The summaries are good enough to send to a client immediately. Used to do this manually — never going back.

Best for
Anyone doing 5+ calls a week.
Cost
Free tier real. Pro at $19/mo.
Meetings

Vimcal

beginner
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Calendar app for fast scheduling.

Why I use it. Cuts the "what about Tuesday at 3?" loop down to seconds. Slot picker that pastes into a thread, conflict detection that's smart, mobile that doesn't feel like a downgrade. Calendars are about speed — this is fastest.

Best for
Anyone scheduling more than three calls a week.
Background
You already keep a calendar — that's it.
Cost
Starts at $15/mo.
Productivity

Loom

beginner
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Screen + face recording for quick walkthroughs.

Why I use it. I send three Looms a day. Faster than typing it, more useful than a meeting. The AI summaries on the recordings turn into great SOPs.

Best for
Anyone who manages a team or explains things to clients.
Cost
Free tier real. Business at $15/mo per seat.
Meetings

Canva

beginner
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Design tool that doesn't require you to be a designer.

Why I use it. Not for the magazine cover. For the proposal hero image, the LinkedIn slide deck, the one-pager the client needs by 2pm. AI features now actually useful.

Best for
Operators who need pixel output without hiring a designer.
Background
No design background needed — templates do most of the work.
Cost
Free tier real. Pro at $15/mo.
Design & content

Vercel

advanced
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Deployment platform — where onlydans.ai and most of my client sites live.

Why I use it. I push code, the site goes live. Preview URLs per branch make review trivial. If you build a Next.js site, this is the host.

Best for
Anyone shipping a modern web app.
Background
Some dev background — knows git, comfortable in a terminal, has shipped a web app before.
Cost
Free hobby tier. Pro at $20/mo.
Dev & build
03 / Tools I recommend
Tools I recommend

Not my daily — but solid.

Not my daily stack — but solid for the right use case. I've vetted them against real client work and would happily put them on someone's stack.

Granola

beginner
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AI meeting notes with a different UI than MeetGeek.

Why I use it. Cleaner interface; some operators prefer the notebook-style flow. I've put it on three client stacks and gotten zero complaints.

Best for
Operators who want notes without the meeting bot.
Cost
Free tier real. Pro at $14/mo.
Meetings

Cursor

advanced
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AI-powered code editor — VS Code with AI baked in.

Why I use it. If you're even a little dev-curious, Cursor turns a productive day of coding into something that feels like cheating. Not for pure operators — for the operator who tinkers.

Best for
The dev-curious operator who wants to ship without a full dev team.
Background
Comfortable in a code editor. Not for non-coders — but if you tinker, this is the fastest way to ship.
Cost
Free tier real. Pro at $20/mo.
Dev & build

Notion

intermediate
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Docs + database + wiki + project management — flexible workspace.

Why I use it. For operators who want a docs-first workspace. I don't use it daily anymore, but I've set up half a dozen client knowledge bases on it and they all stuck.

Best for
Operators who want a single home for SOPs, projects, and notes.
Background
Database-style thinking helps. Lots of power, mild learning curve.
Cost
Free tier real. Plus at $10/mo.
Productivity

Beehiiv

intermediate
Try it

Newsletter platform — the modern Substack alternative.

Why I use it. For operators who don't live in GHL and just want a clean newsletter that grows. Built-in referral mechanics that actually work.

Best for
Operators starting or running a newsletter without a full CRM.
Background
Newsletter or email-marketing basics helpful.
Cost
Free tier real. Scale at $39/mo.
Design & content

Lovable

intermediate
Try it

AI-assisted website builder — describe what you want, get a working site.

Why I use it. For operators who need a landing page or a small site without hiring a designer. Output is real React, not a hosted lock-in.

Best for
Operators without a designer who need a site live this week.
Background
Some product / web-design instinct. No code required, but you'll need to describe what you want clearly.
Cost
Free tier real. Pro at $20/mo.
Design & content

Want the prompts I run on these tools?

The prompt library has the actual prompts I use shoulder-to-shoulder with clients. Free to start.

Grab the prompt library
04 / For tool builders
For tool builders

Building something operators should know about? Pitch me.

If you're building a tool that helps business owners and operator teams — especially in the spaces I work in (CRM and automation, AI workflow, meetings and follow-up, content and ops) — I'm happy to take a look.

The bar is simple: would I recommend it to a paying client? If yes, it could end up in the Recommend section above. If no, I'll tell you straight and we both save time.

What I need to look at it properly is below.